Marquee Letters Tips for Designing an Effective Sign for your Business

Signs for San Diego a commercial sign makes buildings signs used as Marquee Letters. We often call Marquee Letters led custom signs or the industry’s insider term channel Letters.

Having space on a building that could be drawing in customers and not using it is a waste. That is the case with these Poway CA signs.  This is the Town & Country Veterinary Hospital off Midland Rd in Poway. Exterior building signs may be the most effective advertising you can buy. Every business needs to be known to their customers. How to do that depends on a number of factors. If your business depends on location and your location needs to be seen, then you need an exterior sign.

A sign above the door or a sign on the door invite passersby in. It makes your business more approachable, makes it easier for your customers to buy from you. It lets people who know about you to tell others who want to be your customers.

Getting the best exterior building signage is a process. Consider these 10 simple criteria for planning and designing your business’s exterior signage for maximum and memorable impact.

Visiting the Permit and Zoning department. A visit will find you at a counter with a planner telling you about their zoning policy. Bring pictures and telling them want you want will result in an understanding of a few things: The percentage of the window, or wall the sign can use, the type of signs that can be used, and lighting and of course, the cost of the permit.


Here are some other things to consider:

Here are some other things to consider:

Size & Shape, The maximum size is probably decided by the space available or zoning laws. Using that maximum space brings the maximum impact and is likely the size you should use.

Text Message, People love odd fonts, but watch out, funky fonts can depress understanding and customer traffic.

Using Color, Can be impactfull or just odd. Knowing the colors and combination of colors increases traffic and sales.

Motion, If you are lucky enough to have space for a flag, let the wind attract attention. Any motion attracts attenton.

Logos – Use caution with logos. Your average small business will not be able to create a powerful logo. It takes a lot of time and effort. So what is the answer? Keep it simple and direct.

Materials, Vinyl is the most popular material for exterior building signage. Vinyl is excellent for receiving full-area digital print, is resistant to sun fade and is reasonably priced no matter how intricate a sign design may be. There are a number of installation methods with vinyl banners, such as reinforced hems with grommets, velcro backing and pole pouches and pockets.

Bonus, Keep it clean! As far as potential and new customers are concerned, your sign is your business, and your products, your services, your employees, our management team, your everything. And they, your potential and new customers, are always right, whether they walk in, call or email to “tell” you so or not. Keep your sign clean, attractive and displayed properly in sunny or inclement weather.

Here are a few more examples of Marquee Letters

  1. Signs for San Diego makes Marquee letters AKA Channel Letters
  2. Gracie Barra Marquee Letters a Channel Letter Set
  3. Rosati’s Pizza Custom LED Signs are Marquee Letters
  4. Marquee Letters – effective sign for your business
  5. Get your Marquee letters on your retail building

Reach us at 760-730-5118

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Developer & Designer
I, Frank Murch was born in Honolulu. Dad was an Army Captain. After his separation he drove my 2-year-old self and Mom to Colorado. After starting Kindergarten and terrorizing my parents, brother and sister for 20 years, I graduated both Kindergarten and the University of Colorado. I worked at Coors Porcelain for a time and then a series of high-tech companies in California, Pennsylvania, New York, and Tokyo. Along the way I gathered letters to drag behind my name MSEng, MBA.  30 years later I started Signs for San Diego. Signs for San Diego is a manufacturing company. Much more about building signs than other Sign Companies; it comes from my background. Technical Capability is a focus. We are a wholesale source for the industry. We want to make the best sign possible. It is in my DNA. Applying 30 years of manufacturing experience and 10 years of entrepreneurial experience make us the best sign company around. I also am of the HP management culture, Inclusion, respect and treating people as adults makes Signs for San Diego a happy place to work. We are looking for customers that match our culture, happy, better quality, and better than what is generally available